Maison Mitteault – UX/UI Design for Premium Gastronomy
Client
Maison Mitteault
Country
France
Year
2025
About the project
Maison Mitteault, a French family-owned producer renowned for foie gras and gourmet products, needed modern UX/UI concepts for their future e-commerce platform. The goal was to design two key pages — the homepage and the “Domaine” (About) page — with an elegant, modern look that enhances storytelling and product presentation while preserving the authenticity and heritage of the brand.
Challenges & goals
The challenge was to respect their traditional values while creating a premium, modern design that appeals to a broader audience. The objective was to deliver clear, reusable UX/UI concepts that balance heritage and innovation, with a strong visual identity aligned with the brand’s ambitions.
Testimonial
Challenges & goals
The challenge was to respect their traditional values while creating a premium, modern design that appeals to a broader audience. The objective was to deliver clear, reusable UX/UI concepts that balance heritage and innovation, with a strong visual identity aligned with the brand’s ambitions.
Our solution
UX/UI Design – Homepage
A bespoke design created in Figma with a clear structure and reusable components. The layout highlights Maison Mitteault’s heritage, premium products, and culinary inspiration, while integrating practical CTAs for purchase and navigation.
UX/UI Design – Domaine Page
A narrative-driven design presenting the brand’s history, craftsmanship, and local roots. Elements included a timeline, storytelling sections, and a refined visual universe blending tradition with modernity.
Impact & results
The new UX/UI concepts give Maison Mitteault a strong visual foundation for their upcoming e-commerce site, balancing tradition and modern appeal to connect with loyal customers and a new generation of gourmet enthusiasts.
Creative direction
Maison Mitteault's direction reinterprets traditional French luxury for today, with heritage and savoir-faire running through the whole narrative. The visual world pairs rural authenticity (farms, ducks, raw ingredients) with an elegant, refined presentation of the product itself, holding a controlled contrast between origin and sophistication. Airy compositions, light backgrounds and oval elements build a timeless, editorial feel, while serif typography and touches of burgundy and gold bring in prestige, tradition and a sense of artisanal quality. The hierarchy stays product-first throughout, backed by historical storytelling (timelines, key dates) that gives the brand real credibility. Photography swings between the emotional (landscapes and origin) and the aspirational (carefully staged packshots under dramatic lighting). Subtle decorative touches round out the identity without ever taking over, keeping the balance between digital modernity and the classic codes of the gourmet world, and positioning the brand as premium, approachable and authentic all at once.
